For connecting with the market visually and in a digital space, Graphic Design is the superhero. Designers take up the visual hierarchy, page layout techniques, pictures, and typography to optimize user experience by creating interactive designs, and as a result, sending the company’s message to its potential customers effectively.
As per the American Institute of Graphic Arts (AIGA), “Graphic Design is the art and practice of planning and projecting ideas and experiences with the visual and textual content”. It helps build a connection between the producer and the consumers by delivering the message of the product, event, or project, according to designer Alexandros Clufedos.
Review and Refinement of video, special effects for motion pictures, television, and online video fall under the category of Video Editing. It consists of cutting segments, re-sequencing clips, adding transitions, colour grading, sound mixing, animation, etc.